Welcome to The Namery. We create, elevate and reinvigorate brands through smart strategy and compelling words – including names, taglines, brand stories, tone of voice and copywriting; you name it.
Where brands begin.
Our services
New brands. Rebrands. Copywriting. Whether you need a few
well-chosen words, or pages of content, have a word with us.
Naming
The Namery offers a range of affordable naming services to suit different projects, including start-ups, scale-ups, product and service names, as well as a full, strategic naming service for more complex projects.
Taglines
Taglines sum up everything your organisation, service, product, vision, values and/or customer experience is about, in a few words. We’ve been creating engaging and emotive taglines that speak volumes, for decades.
Brand stories
A brand story is quite a story.
It encompasses your brand’s reason for being; your guiding principles, vision, mission and values. A storyteller at heart, Sarah is hugely experienced at telling brand stories, compellingly.
Rebrands
We don't only create new brands; we refresh and re-energise existing brands too. Sarah collaborates with top brand designers to refresh your brand's strategy, voice, key messaging and brand identity, affordably.
Tone of voice
Sarah has penned the unique voice of many New Zealand brands – from edgy and engaging, premium and personal, to heartfelt and human. Includes copy guidelines and practical writing examples.
Copywriting
Sarah and her team of senior wordsmiths can lend their writing brains to any content – from well-worded websites to pack copy, from must-watch videos to must-open eDMs, and from scripts to social posts.